Philipps Beef Crisps

CASE STUDY

Phillips Beef Crisps hired us to design their entire three-product line delivering 3D renders, listing images, and optimized titles and bullet points. They later returned to have us create their A+ Content as well. Our goal was to present their clean, high-protein, only-beef-and-salt snacks with a bold, cohesive visual identity that stands out on Amazon and instantly appeals to performance-focused, clean-eating shoppers.

Bold Fuel, Bold Identity

Phillips Beef Crisps’ branding revolves around purity, strength, and clean energy, using bold blues and vibrant oranges to signal fuel, performance, and adventure. A unified design system across all flavors, anchored by the signature sunrise wave motif, creates instant recognition and reinforces the product’s simple promise: only beef and salt.

The result is a bold, cohesive identity that appeals to athletes, outdoor enthusiasts, and clean-eating consumers looking for a high-protein snack they can trust.

Realistic 3D Render That Boosts CTR

For Phillips Beef Crisps, we developed high-quality 3D renders that bring their full product line to life across all three flavors: Beef Round, Beef New York Strip, and Beef Brisket. Each render was crafted to ensure brand consistency, premium shelf presence, and clear flavor differentiation, all while maintaining the bold, clean, and protein-forward aesthetic the brand represents.

Using the client’s updated packaging designs, we created photorealistic product renders that highlight the pouch structure, the vibrant color gradients, and key visual elements such as the protein callouts, Real Salt seal, and Made in USA badge. These renders were optimized for Amazon, ensuring they display crisply and attractively across all device sizes.

Keyword Optimized Title & Bullet Points

For Phillips Beef Crisps, we crafted a title and bullet set that communicates the product’s core value instantly: pure ingredients, powerful protein, and zero compromises. The title emphasizes the snack’s high-protein, zero-carb, sugar-free benefits, while clearly identifying it as a premium, real-meat product seasoned only with sea salt.

The bullet points were designed to convert quickly by highlighting the features shoppers care about most. Each point reinforces a key promise. Together, the title and bullets deliver a message of purity, strength, and reliability, aligning perfectly with Phillips Beef Crisps’ identity as a premium, real-meat performance snack.

Title:

Phillips Beef Crisps – High Protein, Sugar Free, Zero Carb Beef Strips – Real Healthy Premium Meat Snack with Sea Salt – 5 oz (140g)

Bullet Points:

HIGH PROTEIN SNACK – This nutrient-dense beef snack delivers clean protein that supports energy, promotes fullness, and keeps you satisfied between meals.
ZERO CARB, ZERO SUGAR – Made without carbohydrates or added sugar, this beef snack fits your clean-eating lifestyle while delivering bold flavor and lasting satisfaction.
NO ARTIFICIAL ADDITIVES – Made with only beef and sea salt, this real meat snack is minimally processed and contains no fillers, preservatives, or artificial ingredients, delivering clean, satisfying protein you can trust.
PREMIUM QUALITY – Proudly made in the USA, each small batch is crafted using select cuts from trusted sources. This ensures bold flavor, high-quality ingredients, and honest craftsmanship in every bite.
PORTABLE, ON-THE-GO SNACK – Perfect for travel, hiking, hunting, or camping, this protein-rich snack helps keep you fueled and satisfied until your next meat-fueled meal.

Conversion-Focused Listing Images

Our visually compelling listing images were crafted to instantly communicate what makes Phillips Beef Crisps stand out: simplicity, purity, and serious protein power. Each graphic focuses on the core customer promise, only beef and sea salt, nothing extra.

From the “Just 2 Ingredients” highlight to the nutrition-focused panels, we reinforced the product’s ultra-clean formula and keto-friendly benefits. Lifestyle imagery captures the target audience at peak energy, athletes, hikers, adventurers, and anyone seeking a clean, meat-fueled boost.

With strong callouts like Zero Carb, Zero Sugar, High Protein, and Adventure-Ready Snack, the images are designed to stop the scroll, build trust instantly, and convert shoppers at a glance. Each variant is displayed clearly so customers can distinguish flavors easily while understanding that the entire line follows the same “Only Beef & Salt” standard.

A+ Content That Builds Trust and Authority

From Pasture to Plate — Pure, Honest Flavor

Crafted with a commitment to quality, Phillips Beef Crisps celebrates the land, the ranchers, and the hands behind every cut. Sourced from trusted partners who honor animals, people, and the earth, each crisp is a tribute to purity, from pasture-raised beef to ancient mineral-rich Real Salt. Every bite reflects integrity, transparency, and the simple belief that real food should speak for itself.

Bold Beef. Honest Salt. Nothing Else.

Just two ingredients, premium beef and sea salt, create an unforgettable, naturally intense flavor. With no fillers, preservatives, or artificial ingredients, this is clean snacking at its purest.

Why Real Salt Matters

Our crisps are seasoned with Real Salt, America’s best-selling unrefined sea salt. Harvested in Redmond, Utah from ancient ocean beds, it’s naturally pink, mineral-rich, and prized for its clean, full flavor.
Unrefined. Mined in America. Essential to health. Pure as nature intended.

Ethical Sourcing You Can Taste

We prioritize the quality of life of the animals, ensuring tenderness, marbling, and the rich beef flavor American-raised cattle are known for. Raised with care, respect, and responsible practices, our sourcing philosophy directly elevates the taste and nutrition in every bag.

Premium Beef Meets Real Salt. Only Two Ingredients

From family-owned ranches to salt sourced from ancient seabeds, every element reflects purity, purpose, and craftsmanship. Pasture-raised, free from hormones and antibiotics, and naturally mineral-packed. This is the cleanest version of bold beef flavor.