Zen & Hearth

CASE STUDY

Zen & Hearth partnered with us to transform their shower steamers into a premium, gift-ready wellness product designed specifically for women. We crafted a complete visual system: 3D renders, packaging design, optimized copy, listing images, and A+ content. These new graphics elevate their aromatherapy tablets into a luxurious self-care ritual. The result is a cohesive brand presence that feels spa-quality, feminine, and trustworthy, helping Zen & Hearth stand out in a crowded market and appeal to both daily self-care users and premium gift buyers.

Branding Strategy & Visual Identity

We developed a cohesive, premium brand identity for Zen & Hearth that positions the product as an elevated self-care ritual designed specifically for women. The visual direction blends soft pink gradients, elegant typography, and refined contrast to signal calm, luxury, and femininity. Every asset, from the box design to the inserts, icons, and lifestyle imagery, reinforces the same emotional message: relaxation, purity, and indulgence.

Realistic 3D Render That Boosts CTR

We developed two high-precision 3D renders to showcase the Shower Steamers box with a premium, gift-ready feel. The renders highlight the matte-black finish, rose accents, ingredient panel, and usage icons with lifelike lighting and shadows. These visuals give shoppers a clear sense of quality, elevate perceived value, and provide Amazon-ready assets that outperform standard product photography.

Packaging That Pops

We redesigned the full drawer-style packaging system, building a cohesive look centered on a refined black-and-pink palette and a modern wellness aesthetic. The layout improves readability, clarifies “How to Use” steps, organizes ingredients and warnings, and introduces a strong Zen & Hearth brand presence. The result is a clean, feminine, premium box design optimized for both retail appeal and digital listing performance.

Keyword Optimized Title & Bullet Points

We crafted a clear, benefit-driven title and bullet structure that elevates Zen & Hearth’s positioning as a premium, women-focused aromatherapy brand. The title leads with high-intent keywords (“Shower Steamers for Women,” “Aromatherapy,” “Self Care Gifts”) to maximize search relevance, while the bullets highlight handcrafted quality, natural ingredients, gifting appeal, and the six essential-oil blends. This combination ensures strong SEO performance and immediately communicates the product’s value, purity, and suitability for self-care and gifting.

Title:

Zen & Hearth Shower Steamers for Women Aromatherapy – 6 Pack All Natural Bath Bombs with Essential Oils for Stress Relief – Self Care Gifts for Her

Bullet Points:

HANDCRAFTED IN CANADA – Made with high-quality, all-natural ingredients to ensure a pure and spa-like aromatherapy experience. Carefully formulated to release long-lasting scents.
SHOWER STEAMERS FOR WOMEN – Designed for women, made with essential oil blends that promote stress relief, relaxation, and mental clarity.
PERFECT FOR SELF CARE & GIFTING – Packaged beautifully, this shower steamer set is perfect for birthdays, Mother’s Day, anniversaries, Christmas, or just as a special treat for yourself.
ALL-NATURAL & NO ARTIFICIAL COLORS – Made with pure essential oils and botanical extracts. Contains zero artificial colors or harsh chemicals.
6 UNIQUE SCENTS FOR EVERY MOOD – Includes Lavender, Eucalyptus & Mint, Grapefruit, Tea Tree + Lemon, Cedarwood & Lemongrass, and Rosemary. Each offers unique benefits!

Conversion-Focused Listing Images

We created a high-impact set of listing images designed to instantly communicate luxury, relaxation, and aromatherapy benefits. Each visual is built to stop scrolls, highlight the premium ingredients, and help shoppers understand exactly why these shower steamers stand out.

From the spa-inspired lifestyle imagery to the clean, benefit-driven layouts, the images work together to boost conversion by showing the product in action, showcasing all six essential-oil blends, and reinforcing its handcrafted, natural, made-in-Canada positioning.

A+ Content That Builds Trust and Authority

We created an A+ content experience that positions Zen & Hearth as a premium aromatherapy brand for women, using lifestyle-driven visuals, clear benefit messaging, and a refined feminine aesthetic. The modules highlight how the steamers transform a daily shower into a spa-like ritual through long-lasting aroma, enhanced potency, and clean ingredients, while showcasing all six essential-oil blends to build trust and perceived value. Clear “remove, place, inhale” instructions streamline usability, and cohesive typography, color, and product imagery reinforce a luxurious, gift-ready feel designed to increase customer confidence and conversion.